World Fashion Team
WFT commissioned us a not often seen website: “We want a website that is a portal of fashion, to generate high interest in social networks with access to extensive information (news, news, blog …), and that in may be the corporate website of the company and serves as access to the online store. “The handicap would be information overload will not cover the purpose of the site to sell through the online store. To achieve the main thing was to show the access to information and be able to hide it. We generate a top menu minimalist major access: store and catalog, and a side menu with categories and unlimited access to the whole of the web and its possible extensions (blogs, events, news, networks, links, etc …). Once past the first objective: access to independent information, as we focus on display. We wanted it to be dynamic, clear, and easily accessible, and above all that each piece was independent of the other: so that the idea of creating a website within the same site, and a blog, and an online catalog, and an online store … with its own navigation and access to related information through a sub-menu at the bottom. The final set: a broad-spectrum corporate website.
Design and Art Direction of the web template