Project ›
Commercial Corporate Identity
Client ›
Luis Maeso
Location ›
Toledo
Luis Maeso is Tour Guide of the city of Toledo. When offered the project of his new identity, we suggest him to send us a brief letter explaining the features of his business. The text he sent us was so explicit, we created the brand identity from it. Identity is his own text, the first sentence the brand, the logo are the words that describe his Toledo home.
Design and Art Direction Corporate Identity
